CONTENT ANALYSIS OF TWO QUALITY NEWSPAPERS

The article presents a content analysis aimed at identifying the rate of occurrence of keywords within the analysed texts. By applying an exploratory, qualitative research approach, the author conducted a comparative analysis of the frequency of certain keywords - “sustainability”, “tourism” and...

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Bibliographic Details
Main Author: Petronela TUDORACHE
Format: Article
Language:English
Published: Universitaria Press Craiova 2021-05-01
Series:Management & Marketing
Subjects:
Online Access:https://www.mnmk.ro/documents/2021_1/4-7-1-21.pdf