The impact of Umrah service quality on customer satisfaction towards Umrah travel agents in Malaysia

The purpose of this paper is to discover the perception of Umrah travel agents regarding the impact of service quality (SQ) on customer satisfaction (CS) in Malaysia. To perform and accomplish this task, the necessary data were collected through convenience sampling method based on self-administrate...

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Bibliographic Details
Main Authors: Bestoon Othman, Amran Harun, Wirya Rashid, Raman Ali
Format: Article
Language:English
Published: Growing Science 2019-06-01
Series:Management Science Letters
Subjects:
Online Access:http://www.growingscience.com/msl/Vol9/msl_2019_161.pdf