An Investigation of the Effects of Customer’s Expectations and Perceived Quality on Customer’s Loyalty with the Mediating Role of the Perceived Value and Customer’s Satisfaction
The purpose of this article is to investigate the effect of customer’s expectations and the perceived quality on customer’s loyalty with the mediating role of the perceived value and customer’s satisfaction. The statistic population of the article includes the customers of the agencies of Iran Khodr...
| Main Authors: | , , |
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| Format: | Article |
| Language: | Arabic |
| Published: |
Karabuk University
2017-01-01
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| Series: | Tarih Kültür ve Sanat Araştırmaları Dergisi |
| Subjects: | |
| Online Access: | http://kutaksam.karabuk.edu.tr/index.php/ilk/article/view/625 |