Digital Marketing Communication

Digital marketing communication is directed to profiled targets, which are active in the communication process. Every communication flow can ask for an information answer from the market. This opportunity grants immediate feed-backs and feed-forwards, so that digital communication can be easily and...

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Bibliographic Details
Main Author: Margherita Corniani
Format: Article
Language:English
Published: Niccolò Cusano University-Rome 2006-06-01
Series:Symphonya
Subjects:
Online Access:https://symphonya.unicusano.it/article/view/9336