BRANDING LANGKAWI ISLAND AS A GEOPARK DESTINATION
The objective of this study is to examine the issues and challenges of making a geopark status as a destination brand to promote sustainable tourism. It briefly describes the process of obtaining geopark status based on the experience with Langkawi Island, Malaysia which was designated in 2007. 35 i...
Main Authors: | , , |
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Format: | Article |
Language: | English |
Published: |
Universiti Teknologi Malaysia
2019-01-01
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Series: | International Journal of Built Environment and Sustainability |
Subjects: | |
Online Access: | https://ijbes.utm.my/index.php/ijbes/article/view/377 |