Soundtrack Music Videos: The Use of Music Videos as a Tool for Promoting Films
The soundtrack music video is an audiovisual format used by the cultural industries of film and music as a commercial communication tool, since it is based on a song from the soundtrack of a film, so that both the artist that performs the song and the film itself obtain promotional benefits. This p...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
Universidad de Navarra
2021-05-01
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Series: | Communication & Society (Formerly Comunicación y Sociedad) |
Subjects: | |
Online Access: | https://revistas.unav.edu/index.php/communication-and-society/article/view/40294 |