Soundtrack Music Videos: The Use of Music Videos as a Tool for Promoting Films

The soundtrack music video is an audiovisual format used by the cultural industries of film and music as a commercial communication tool, since it is based on a song from the soundtrack of a film, so that both the artist that performs the song and the film itself obtain promotional benefits. This p...

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Bibliographic Details
Main Authors: David Selva-Ruiz, Desirée Fénix-Pina
Format: Article
Language:English
Published: Universidad de Navarra 2021-05-01
Series:Communication & Society (Formerly Comunicación y Sociedad)
Subjects:
Online Access:https://revistas.unav.edu/index.php/communication-and-society/article/view/40294