Enrique RODRÍGUEZ. Las palabras muertas no venden. Análisis de textos publicitarios. Edipo, Madrid, 1989, 167 pp.
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| Format: | Article |
| Language: | English |
| Published: |
Universidad de Navarra
1989-06-01
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| Series: | Communication & Society (Formerly Comunicación y Sociedad) |
| Subjects: | |
| Online Access: | https://revistas.unav.edu/index.php/communication-and-society/article/view/37573 |