Brand loyalty and brand equity for the Werdhi Sedana People's Credit Bank regional company, Gianyar Regency
This study aims to examine and analyze the variables brand image, brand trust, brand loyalty and brand equity. This research was conducted at the Werdhi Sedana People's Credit Bank Regional Company, Gianyar Regency. The research population was all customers of the Werdhi Sedana People's C...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Editorial AAR
2020-12-01
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| Series: | Laplage em Revista |
| Subjects: | |
| Online Access: | https://laplageemrevista.editorialaar.com/index.php/lpg1/article/view/663 |