Survival of the mediated

Departing from a perspective of life as lived in rather than with media, this paper articulates the evolutionary context for people's near-complete immersion in media. Using examples such as the appropriation of the movie Avatar by activists around the world it is argued how our orientation to...

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Bibliographic Details
Main Author: Mark Deuze
Format: Article
Language:English
Published: Ubiquity Press 2010-01-01
Series:Cultural Science
Online Access:https://culturalscience.org/articles/33