MARKETING STRATEGIES AND TACTICS OF ADVERTISING PROJECTS FOR TOURISM COMPANIES
The subject / topic. The relevance of the article is that today tourism is a massive social and economic phenomenon of global scale, as is known, any vacation begins with advertising. Therefore, for the progressive development of tourism companies need to develop an eff ective strategy and tactics o...
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Format: | Article |
Language: | Russian |
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Nauka
2017-01-01
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Series: | Modernizaciâ, Innovaciâ, Razvitie |
Subjects: | |
Online Access: | https://www.mir-nayka.com/jour/article/view/699 |