To Prompt or Not to Prompt? A Microrandomized Trial of Time-Varying Push Notifications to Increase Proximal Engagement With a Mobile Health App

BackgroundMobile health (mHealth) apps provide an opportunity for easy, just-in-time access to health promotion and self-management support. However, poor user engagement with these apps remains a significant unresolved challenge. ObjectiveThis study aimed to asse...

Full description

Bibliographic Details
Main Authors: Bidargaddi, Niranjan, Almirall, Daniel, Murphy, Susan, Nahum-Shani, Inbal, Kovalcik, Michael, Pituch, Timothy, Maaieh, Haitham, Strecher, Victor
Format: Article
Language:English
Published: JMIR Publications 2018-11-01
Series:JMIR mHealth and uHealth
Online Access:http://mhealth.jmir.org/2018/11/e10123/