Basic Stages of Internationalisation and Indicators That Characterise Them Pursuant to Innovation Theories of Internationalisation of Enterprises

The goal of the article lies in the study of innovation theories of internationalisation and prospects of their use when forming marketing strategies of internationalisation of enterprises. Analysing, systemising and generalising scientific works of many domestic and foreign scientists, the article...

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Bibliographic Details
Main Author: Ilchuk Pavlo H.
Format: Article
Language:English
Published: Research Centre of Industrial Problems of Development of NAS of Ukraine 2013-12-01
Series:Bìznes Inform
Subjects:
Online Access:http://www.business-inform.net/pdf/2013/12_0/259_264.pdf