Basic Stages of Internationalisation and Indicators That Characterise Them Pursuant to Innovation Theories of Internationalisation of Enterprises
The goal of the article lies in the study of innovation theories of internationalisation and prospects of their use when forming marketing strategies of internationalisation of enterprises. Analysing, systemising and generalising scientific works of many domestic and foreign scientists, the article...
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Format: | Article |
Language: | English |
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Research Centre of Industrial Problems of Development of NAS of Ukraine
2013-12-01
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Series: | Bìznes Inform |
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Online Access: | http://www.business-inform.net/pdf/2013/12_0/259_264.pdf |