STRATEGI PENGEMBANGAN PRODUK DI INDUSTRI MEDIA CETAK DI INDONESIA (Bertahan di tengan Persaingan Media Online
Understanding the printing press industry position in the product life cycle is very important. This is to determine the right strategy for the printing press in order to be exist and profitable. When we see the condition of the printing press which is facing tough competition with internet-based me...
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| Format: | Article |
| Language: | English |
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Muhammadiyah University Press
2014-06-01
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| Series: | Benefit Jurnal Manajemen dan Bisnis |
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| Online Access: | http://journals.ums.ac.id/index.php/benefit/article/view/1375 |