The Naming Principles of Travel Agencies in Voronezh
Naming in advertising has become one of the most ambitious areas of linguistics since it reflects dynamics of the lexical system of the language. It features proper names of goods, services, or business enterprises. An unusual proper name is efficient, noticeable and attractive for customers, it ful...
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| Format: | Article |
| Language: | English |
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Kemerovo State University
2019-05-01
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| Series: | Вестник Кемеровского государственного университета |
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| Online Access: | https://vestnik.kemsu.ru/jour/article/view/2671 |