Using Logarithmic Fuzzy Preference Programming To Prioritization Social Media Utilization Based On Tourists’ Perspective

Using Logarithmic Fuzzy Preference Programming To Prioritization Social Media Utilization Based On Tourists’ Perspective

The advent of Web 2.0 or social media technologies gives travelers a chance to access quickly and conveniently to a mass of travel-related information. This study investigates the importance of social media in travel process in three different phases (pre-visit, on site, post-visit) from the perspec...

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Bibliographic Details
Main Authors: Balouchi Mina, Khanmohammadi Ehsan
Format: Article
Language:English
Published: Sciendo 2015-06-01
Series:Foundations of Management
Subjects:
social media
lfpp
travel process
user generated content
tourism marketing
Online Access:https://doi.org/10.1515/fman-2015-0021

Internet

https://doi.org/10.1515/fman-2015-0021

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