Queixas dos consumidores e práticas do PROCON quanto à publicidade: por outra psicologia do consumo
From an exploratory research carried out in the Consumer Protection Programs (PROCON) located in Porto Alegre / BR, this article investigates consumer complaints concerning advertising that reach the program and the discourses and practices of its operators about it. Interviews were conducted with c...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
University of Florida
2012-01-01
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| Series: | Interamerican Journal of Psychology |
| Online Access: | http://www.redalyc.org/articulo.oa?id=28425871007 |