HOW IS SOCIAL ENTREPRENEURSHIP AS AN ASSET TO IMPLEMENT RURAL TOURISM AT MUARAJAMBI HERITAGE?

One of the famous heritages in Jambi Province is Muarajambi Heritage which established as one of tourist destination. Hence, rural tourism that determines by social entrepreneurship potencies is considered to be marketing tool. So, research question: “Is social entrepreneur potential to implement ru...

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Bibliographic Details
Main Author: Johannes Simatupang
Format: Article
Language:English
Published: CEOs Ltd. 2018-05-01
Series:Innovative Issues and Approaches in Social Sciences
Subjects:
Online Access:http://www.iiass.com/pdf/IIASS-2018-no2-art6.pdf