Micro-targeting, the quantified persuasion

During the past three decades there has been a persistent, and dark, narrative about political micro-targeting. But while it might seem that the micro-targeting practices of campaigns have massive, and un-democratic, electoral effects, decades of work in political communication should give us pause....

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Bibliographic Details
Main Author: Daniel Kreiss
Format: Article
Language:English
Published: Alexander von Humboldt Institute for Internet and Society 2017-12-01
Series:Internet Policy Review
Online Access:https://policyreview.info/node/774