MARKETING COMMUNICATION IN THE INTERNET

Currently, communication becomes more complex, faster and more dynamic every day. In this context, communication switches channels on traditional media to online applications. Thus, the electronic communication threatens, if not take the physical communication. We live in the era of information and...

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Bibliographic Details
Main Author: Simona Duhalm
Format: Article
Language:English
Published: University of Bacău 2008-12-01
Series:Studies and Scientific Researches: Economics Edition
Online Access:http://sceco.ub.ro/index.php/SCECO/article/view/15