Effects of Player's Participation Patterns on Economic Performance of Entertainment Shopping Website

Online pay-per-bid auction is a new entertainment shoppingformat with a mechanism that integrates the characteristics of traditional e-commerce, online auctions, lotteries and games. Previous researches have shown this auction format possesses high variances and uncertainties. However, research on t...

Full description

Bibliographic Details
Main Authors: Jin Li, Kwok Fai Tso
Format: Article
Language:English
Published: Bright Publisher 2021-05-01
Series:IJIIS: International Journal of Informatics and Information Systems
Subjects:
Online Access:http://ijiis.org/index.php/IJIIS/article/view/87