Tourism Digital Marketing Tools and Views on Future Trends: A Systematic Review of Literature

Owing to the unprecedented advancements in digital technologies adopted for use in marketing tourism, their use in tourism is expected only to gain momentum. The purpose of this paper is to systematically review literature published in tourism-related journals on digital marketing tools in tourism...

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Bibliographic Details
Main Authors: Mavis Chamboko-Mpotaringa, Tembi M. Tichaawa
Format: Article
Language:English
Published: AfricaJournals 2021-08-01
Series:African Journal of Hospitality, Tourism and Leisure
Subjects:
Online Access:https://www.ajhtl.com/uploads/7/1/6/3/7163688/article_21_10_2_712-726.pdf