Examining How Social and Emerging Media Have Been Used in Public Relations Between 2006 and 2012: A Longitudinal Analysis

This seventh annual survey measuring how social and other emerging media are being used in public relations practice found the use of these new media has increase each year. Those who practice public relations continue to consider social networks – especially Facebook – the most important social...

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Bibliographic Details
Main Authors: Donald K. Wright, Michelle Drifka Hinson
Format: Article
Language:English
Published: Insitute for Public Relations 2012-09-01
Series:Public Relations Journal
Online Access:https://prjournal.instituteforpr.org/wp-content/uploads/2012WrightHinson.pdf