The Role of Informal Leadership in the Inside Communication
Communication is a main process in a company that needs to keep clear the points that guide the activities of its employees, as organizational culture and goals to be achieved by everyone. The informal leader, due to the power that his workmates give him, is a very important point in the organizatio...
Main Authors: | , |
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Format: | Article |
Language: | Portuguese |
Published: |
Universidade Nove de Julho
2009-08-01
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Series: | REMark: Revista Brasileira de Marketing |
Subjects: | |
Online Access: | http://www.revistabrasileiramarketing.org/ojs-2.2.4/index.php/remark/article/view/1311 |