Exploring Driving Forces of Innovation in the MSEs: The Case of the Sustainable B&B Tourism Industry
The purpose of this study is to explore the driving forces of innovation in micro and small enterprises (MSEs) in the tourism industry and to understand how these drivers help allocate and utilize resources, thereby increasing innovations’ success and sustainable development. This study fo...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
MDPI AG
2018-10-01
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Series: | Sustainability |
Subjects: | |
Online Access: | https://www.mdpi.com/2071-1050/10/11/3983 |