Roland Barthes and the “beauty of speed”: sports as a Futurist myth

The paper deals with Roland Barthes’ interpretation of sports as a contemporary myth, becoming a semiotic and communicative medium with the approach of consumer society. In particular, the paper dwells on the transformation of motor racing into a collective myth, in accordance with Marinetti’s celeb...

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Bibliographic Details
Main Author: Andrea Lombardinilo
Format: Article
Language:English
Published: Mimesis Edizioni, Milano 2018-07-01
Series:Im@go. A Journal of the Social Imaginary
Subjects:
Online Access:http://cab.unime.it/journals/index.php/IMAGO/article/view/1924