Die tipering van verbruikerslewenstyle
The typifying of consumer lifestyles. Due to the lack of a South-African instrument to measure consumer lifestyles, a questionnaire is constructed from which lifestyle typifications can be made. This instrument is constructed with reported research as a basis, as well as new items written with the p...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
AOSIS
1991-06-01
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Series: | SA Journal of Industrial Psychology |
Subjects: | |
Online Access: | https://sajip.co.za/index.php/sajip/article/view/518 |