Medical Tourism Destination SWOT Analysis: A Case Study of Malaysia, Thailand, Singapore and India
The growth of global medical tourism in the recent years had spurred the interest of many governments to join in the bandwagon, particularly from Asia. Using the SWOT analytical model, this paper provides pertinent comparative analysis of the medical tourism destinations here being Malaysia, Thaila...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
EDP Sciences
2014-01-01
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| Series: | SHS Web of Conferences |
| Online Access: | http://dx.doi.org/10.1051/shsconf/20141201037 |