Capital, dialogue, and community engagement—My Little Pony: Friendship Is Magic understood as an alternate reality game

The experience of engaging with the television show My Little Pony: Friendship Is Magic is structurally and affectively analogous to the experience of an alternate reality game. The community presents multiple tiers of engagement in which individual contributions can be recognized; the creators of t...

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Bibliographic Details
Main Author: Kevin Veale
Format: Article
Language:English
Published: Organization for Transformative Works 2013-09-01
Series:Transformative Works and Cultures
Subjects:
Online Access:http://dx.doi.org/10.3983/twc.2013.0510