Local Engineers as Knowledge Liaison
Developing localized products that accurately reflect the needs of local customers became an important issue for many Japanese companies that have globally expanded using standardized products. This is because the reasoning and value standards of local customers concerning cost or product performanc...
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Format: | Article |
Language: | English |
Published: |
Global Business Research Center
2013-02-01
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Series: | Annals of Business Administrative Science |
Subjects: | |
Online Access: | https://www.jstage.jst.go.jp/article/abas/12/1/12_45/_pdf/-char/en |