Why the Concept of Private Demand for Innovations Should Be Understand: The case of ex-YU countries
This paper aims to provide a comparative analysis of private demand for innovation in the context of the ex-YU countries such as Slovenia, Croatia, Serbia and Macedonia from 2011 to 2016. One key variable for the importance of demand for innovation is the buyer sophistication. This signals the abili...
| Main Authors: | , , |
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| Format: | Article |
| Language: | deu |
| Published: |
DOBA Business School Maribor
2018-12-01
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| Series: | Mednarodno Inovativno Poslovanje |
| Subjects: | |
| Online Access: | http://journal.doba.si/year-10-2018-volume-2/why-the-concept-of-private-demand-for-innovations-should-be |