Client-Oriented Approach: Forming the System of Management of the Bank Relations with Clients

The aim of the article is to develop the theoretical principles of forming the bank relations with clients as part of the client-oriented strategy implementation. As a result of the conducted research there has been presented the definition of client-orientation, mechanism and system of management....

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Bibliographic Details
Main Author: Zavadska Diana V.
Format: Article
Language:English
Published: PH "INZHEK" 2015-03-01
Series:Problemi Ekonomiki
Subjects:
Online Access:http://www.problecon.com/_inc/kachka_pdf.php?year=2015&volume=3_0&pages=181_186&abstract=2015_03_0%27))%20{return%20false}