A case-study on profiling Italian consumers of animal-friendly foods
Our research is based on 335 consumer interviews, conducted near and within supermarkets and hypermarkets in Bologna (North-Italy) and in its province. A multiple correspondence analysis followed by a cluster analysis were carried out in order to profile consumers based on their knowledge of farming...
Main Authors: | , , , , , , , |
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Format: | Article |
Language: | English |
Published: |
Taylor & Francis Group
2016-04-01
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Series: | Italian Journal of Animal Science |
Subjects: | |
Online Access: | http://dx.doi.org/10.1080/1828051X.2016.1180963 |