Effect of Employer Branding Attributes on Talent Retention with mediating Role of Transformational Leadership

The purpose of this paper is to empirically examine, the relationship between employer branding attributes and transformational leadership on talent retention in telecom sector of Pakistan. This study involves the data collected from questionnaire. The respondent were employees and employers of...

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Bibliographic Details
Main Authors: Muhammad Imran Hanif, Zain Saeed Qureshi
Format: Article
Language:English
Published: CSRC Publishing 2020-07-01
Series:Sustainable Business and Society in Emerging Economies
Subjects:
Online Access:http://www.publishing.globalcsrc.org/ojs/index.php/sbsee/article/view/1282