The Role of Sensory Perception in Consumer Demand for Tinned Meat: A Contingent Valuation Study
This study presents an analysis of consumer preferences for a new food product: Tinned Chianina meat. Respondents (<i>N</i> = 249) participated in a sensory test, where they were also asked to declare their willingness to pay (WTP) for the tasted product. The WTP data were collected afte...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
MDPI AG
2021-09-01
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| Series: | Foods |
| Subjects: | |
| Online Access: | https://www.mdpi.com/2304-8158/10/9/2185 |