Forgotten customers, inclusive customers: personal values and coproduction of physically disabled persons in leisure consumption

Physically disabled customers (PDCs) in Brazil face numerous obstacles in their social role as consumers, in spite of their significant share of the population. Their low visibility implies they are not seen for what they really are: potential consumers. Consequently, they often cannot satisfy t...

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Bibliographic Details
Main Authors: Nuno Álvares Felizardo Jr, Irene Raguenet Troccoli, Patrícia Leite da Silva Scatulino
Format: Article
Language:English
Published: University of the Algarve - ESGHT - CIEO 2018-07-01
Series:Tourism & Management Studies
Subjects:
Online Access:https://tmstudies.net/index.php/ectms/article/view/1034/pdf_107