Who are the big-spending beachgoers and what is important for them?

Orientation: Beaches attract millions of visitors every year and this has an impact not only on the economy, the environment and the local community but also on current and future beachgoers. Research purpose: The aim of the article is to use expenditure-based segmentation to gain a greater underst...

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Bibliographic Details
Main Authors: Melville Saayman, Andrea Saayman
Format: Article
Language:English
Published: AOSIS 2019-10-01
Series:Journal of Economic and Financial Sciences
Subjects:
Online Access:https://jefjournal.org.za/index.php/jef/article/view/455