Shareowners, Stakeholders & the Global Oversize Economy. The Coca-Cola Company Case
Since 2010, globalisation has imposed a new view of the competitive environment in which competitors are not always direct rivals. On the contrary, as a result of alliances and agreements, certain firms can become mega-organisations that have the potential to change the long-term competitive structu...
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Format: | Article |
Language: | English |
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Niccolò Cusano University-Rome
2019-09-01
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Series: | Symphonya |
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Online Access: | https://symphonya.unicusano.it/article/view/13178 |