THE ROLE OF HALAL CERTIFICATION IN BUSINESS PERFORMANCE IN SELANGOR: A STUDY ON KOPITIAMS
Halal certification plays a key role in food and beverages industry in Malaysia. This certification indicates that the food product is assured in terms of religious compliance, safety and hygiene. There is limited study conducted from the viewpoint of business owners and what benefit it can do in te...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
UUM Press
2020-02-01
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| Series: | Malaysian Management Journal |
| Online Access: | https://www.scienceopen.com/document?vid=0bf7dc2f-b7b1-4a56-8d23-4cd2ec4d24b8 |