Electronic Word-of-Mouth Turis Muslim Mengenai Pariwisata Halal di Lombok, Nusa Tenggara Barat, Indonesia
Electronic word-of-mouth (eWOM) communication from tourists that have visited a destination can be used as promotional media for that destination, including in the halal tourism context. Understanding the drivers of Muslim tourist’s eWOM is necessary to be able to use eWOM as a means of promoting ha...
Main Authors: | Dhyayi Warapsari, Effy Zalfiana Rusfian |
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Format: | Article |
Language: | Indonesian |
Published: |
Universitas Islam Negeri (UIN) Sunan Gunung Djati Bandung
2021-05-01
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Series: | Religious: Jurnal Studi Agama-Agama dan Lintas Budaya |
Subjects: | |
Online Access: | https://journal.uinsgd.ac.id/index.php/Religious/article/view/10755 |
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