Electronic Word-of-Mouth Turis Muslim Mengenai Pariwisata Halal di Lombok, Nusa Tenggara Barat, Indonesia

Electronic word-of-mouth (eWOM) communication from tourists that have visited a destination can be used as promotional media for that destination, including in the halal tourism context. Understanding the drivers of Muslim tourist’s eWOM is necessary to be able to use eWOM as a means of promoting ha...

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Bibliographic Details
Main Authors: Dhyayi Warapsari, Effy Zalfiana Rusfian
Format: Article
Language:Indonesian
Published: Universitas Islam Negeri (UIN) Sunan Gunung Djati Bandung 2021-05-01
Series:Religious: Jurnal Studi Agama-Agama dan Lintas Budaya
Subjects:
Online Access:https://journal.uinsgd.ac.id/index.php/Religious/article/view/10755