Identifying major Factors influence CRM Projects unsuccessfulness in Health system

Introduction: Effective and suitable Customer Relations Management is an important subject especially in service organization.  Customers’ satisfaction is a critical and important factor for achieving goals in new organizations approach , and organizations have known that to achieve their corporate...

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Bibliographic Details
Main Authors: Maryam Khaleghy Baygy, Ahad Banar, Abolfazl Ebrahimi
Format: Article
Language:fas
Published: Vesnu Publications 2014-11-01
Series:مدیریت اطلاعات سلامت
Online Access:http://him.mui.ac.ir/index.php/him/article/view/1276