Foreign Franchiser Entry into Developing Countries
Through franchising, individuals can acquire needed business skills and experience, which then could be diffused to nonfranchise sectors of the economy.
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
Emerald Publishing
2000-03-01
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Series: | New England Journal of Entrepreneurship |
Online Access: | https://www.emeraldinsight.com/doi/pdfplus/10.1108/NEJE-03-02-2000-B001 |