Market Forecasts and Client Behavioral Data: Towards Finding Adequate Model Complexity
Using efficient marketing strategies for understanding and improving the relation between vendors and clients rests upon analyzing and forecasting a wealth of data which appear at different time resolutions and at levels of aggregation. More often than not, market success does not have consistent ex...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
Vasile Goldis University Press
2018-09-01
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Series: | Studia Universitatis Vasile Goldis Arad, Seria Stiinte Economice |
Subjects: | |
Online Access: | https://doi.org/10.2478/sues-2018-0015 |