Setting the “right” goal: post M&A innovation performance and goal orientation
Pharmaceutical firms spend billions of dollars to develop the next breakthrough drug and to maintain their market shares. We investigate how pharmaceutical firms use mergers and acquisitions to boost their innovation performance which has been found to result in better performance outcomes. Adding...
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| Format: | Article |
| Language: | English |
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Vilnius Gediminas Technical University
2020-09-01
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| Series: | Business: Theory and Practice |
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| Online Access: | https://journals.vgtu.lt/index.php/BTP/article/view/12083 |