MARKETING CHANGES MANAGEMENT
The article considers the categories of "transformation" and "development" as the transition of economic entities from one qualitative state to another. The role and place of marketing planning in business activity is demonstrated. Marketing planning is considered the most import...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Saint Petersburg Electrotechnical University
2019-02-01
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| Series: | Дискурс |
| Subjects: | |
| Online Access: | https://discourse.elpub.ru/jour/article/view/261 |