QUALIDADE DE SERVIÇO E SATISFAÇÃO DO CLIENTE: UM ESTUDO NO VAREJO FARMACÊUTICO
Starting on a discussion based on the redemption of the conceptual aspects of satisfaction and expectations, the goal of such investigation is to verify if the services rendered by the distribution networks of the pharmaceutical sector attend to their clients’ expectations and satisfaction level. Th...
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| Format: | Article |
| Language: | Portuguese |
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Faculdades Metropolitanas Unidas
2015-03-01
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| Series: | Revista Metropolitana de Sustentabilidade |
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| Online Access: | http://www.revistaseletronicas.fmu.br/index.php/rms/article/view/181 |