Advertising Strategy Management in Internet Marketing
Information technology is becoming a basic tool for many industries, as well as creating an opportunity for direct active communication of all market participants, which significantly increases competition. As a result, customers have a very large selection of goods and services, fairly easy access...
Main Authors: | , , , , |
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Format: | Article |
Language: | fas |
Published: |
University of Tehran
2021-07-01
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Series: | Journal of Information Technology Management |
Subjects: | |
Online Access: | https://jitm.ut.ac.ir/article_82603_704c60200a611c374f998ae8e1967c31.pdf |