The effect of experience quality on behavioral intention to an island destination: The mediating role of perceived value and happiness

The purpose of this study was to determine the effect of experience quality, perceived value and happiness on behavioral intention. The study also examines the mediating role of perceived value and happiness on the effect of experience quality on behavioral intention. The samples of the stu...

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Bibliographic Details
Main Authors: Haji, Sulfi Abdul, Surachman, Surachman, Ratnawati, Kusuma, Rahayu, Mintarti
Format: Article
Language:English
Published: Growing Science 2021-01-01
Series:Accounting
Online Access:http://www.growingscience.com/ac/Vol7/ac_2021_40.pdf