Perception Research on Developing Brand Identity for Small Cities
Global competition between countries at the macro level has turned into a competition between cities at micro level. Many successful examples across the world have shown local governments and other stakeholders willing to attract more tourists or investment to their cities that more production and c...
Main Author: | Serpil KESTANE |
---|---|
Format: | Article |
Language: | English |
Published: |
Association of Scientists and Intellectuals of Kosovo
2019-08-01
|
Series: | Prizren Social Science Journal |
Online Access: | http://prizrenjournal.com/index.php/PSSJ/article/view/104 |
Similar Items
-
Influence of City Branding, Brand Identity, and Brand Image On Visiting Decision to Pekalongan City
by: Ujianto Purwanto, et al.
Published: (2017-03-01) -
Brand identity development
by: Ianenko Marina, et al.
Published: (2020-01-01) -
A study on the Relationship of City Brand and City Identity in Kaohsiung
by: Szu-chieh Su, et al.
Published: (2011) -
Geographies of Place Branding : Researching through small and medium sized cities
by: Andersson, Ida
Published: (2015) -
SMALL AND MEDIUM ENTERPRISE PERCEPTION OF HALAL CERTIFICATION POST FORMALIZATION OF ISLAMIC CITY BRANDING
by: Nur Rachmat Arifin, et al.
Published: (2019-03-01)