Teaching girls to consume. Marilú Child magazine (1933-1937)
By the end of 1932, the doll “Marilú” was introduced in the argentinian market for the first time. So as to promote it, a number of strategies were used, among which, the publication of the magazine Marilú, la mejor amiga de las niñas (Marilú, the gilrs´best friend) stands out. In this article, I wi...
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Format: | Article |
Language: | English |
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Universidad Nacional de Rosario
2015-12-01
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Series: | Avances del Cesor |
Online Access: | http://web2.rosario-conicet.gov.ar/ojs/index.php/AvancesCesor/article/view/555 |